An AI ad for skincare and beauty
One line for the box next to the upload: A fragrance-free night cream with squalane, in a glass jar; for people with dry skin who want one step before bed.
The photo
- The product alone, front on, label readable, in even light. The brand name is transcribed from the label exactly as printed, so make it legible.
- Extra photos: the texture (a swatch on paper or the back of a hand), the open jar, the box. A photo with a real face in it is fine for a brand shot, but the face is removed; the product is what is read.
- Sets: up to four photos of one product. A routine of three products is three ads, or one 60-second ad with one product per segment and a line that names them in order.
Whose face
Beauty is sold on faces, and the faces here are generated to fit the buyer in your line: dry skin in winter gets a woman at a frosted window, a men's moisturiser gets a man shaving at six. You do not supply a model, and a real face in your photo does not survive the read. If the product is for a specific skin tone, age or hair type, say so in the line and the cast follows. Describing a face.
What the ad shows
Texture and routine, not results. A pump pressed, a drop spreading on a fingertip, a swatch pulled across the back of a hand, the jar set down on a shelf, a face in morning light. Close-ups of the texture come from your swatch photo. Avoid asking for a split-screen before and after: it cannot be shown honestly and the claim would be removed anyway.
| Tone | Skincare and beauty use |
|---|---|
| Show how it works | Pump, apply, the routine in order; serums, cleansers, tools. |
| A day in the life | The product inside a morning or a night; moisturisers, body care. |
| Minimal | The jar, the light, one line; premium brands. |
| Warm | A gift set, a shared bathroom shelf. |
| Mouth-watering close-ups | Textures, drips and swirls shot like food; balms, butters, glosses. |
Claims that are removed, and what to say instead
| Do not write | Write instead |
|---|---|
| Clinically proven, dermatologist recommended | What is in it and who it is for: with 2% niacinamide, for oily skin |
| Removes wrinkles in 7 days | What it does when used: sinks in without a film; for under make-up |
| Cures acne, treats eczema | Nothing medical. If the product is a medicine, this is not the tool. |
| Best, number one, flawless | The texture, the scent, the routine |
The script writer removes superlatives and unverifiable claims; medical claims are a content-rule matter and a shot built on one is blocked. Content rules · If the ad is blocked.
The end card
The brand from the label; the product name from the reading; a tagline; Shop now or Find your shade. The main image is the cleaned product shot. Ingredient lists, sizes and prices go on the landing page, not in the picture. The end card.
Make it in SceneMixer, start to finish
- Photos: open the Ad Video tab and upload one to four photos of the same subject. The read is free and tells you what it saw: category, product name, any brand name legible on the label.
- One line: say what it is and who it is for. When the line and the photo disagree, the line wins.
- Pickers: vibe, length (15, 30 or 60 seconds), portrait or landscape, 480P / 720P / 1080P. The price beside the quality is the ceiling you will pay.
- Make my ad: the script, cast, locations and storyboard are written, every segment is generated with its sound, and the end card carries your brand, product name, tagline and call to action.
- Fix, then export: a shot that missed can be regenerated alone; the end card text can be edited and the cut rebuilt without reshooting. The ad progress page.
| Product | First photo | Extra photos | Tone |
|---|---|---|---|
| A serum or cream | The bottle or jar, front on, label readable | A swatch; the open jar | Show how it works |
| A lipstick or gloss | The tube, cap off | The swatch; the shade range | Mouth-watering close-ups / Minimal |
| A tool (brush, device) | Three-quarter, on a surface | In use on a hand | Show how it works |
| A gift set | The box open | Each product; the box closed | Warm |
FAQ
Can I make a skincare ad with AI?
Yes. Upload the product photo, write one line about what it is and who it is for, pick a tone, and the ad shows the texture and the routine on a generated face or hand.
Can it show a before and after?
No. Result claims are removed from the script and medical claims are blocked; the ad shows texture and routine instead.
Do I need a model?
No. The face is generated to fit the buyer in your line; a real face in your photo is removed.
Can I say dermatologist tested?
Unverifiable claims are removed. Say what is in the product and who it is for.
Which tone suits beauty?
Show how it works for routines and tools, A day in the life for moisturisers, Minimal for premium, close-ups for textures.
Can I advertise a medicine or a treatment?
No. Medical products and claims are outside the content rules.
Will the brand name be right?
It is transcribed from the label exactly as printed; make the label legible in the first photo.
How long should it be?
15 seconds for one product and one idea, 30 for a routine, 60 for a set with one product per segment.
Texture, light, routine
Photograph the jar. Say who it is for. Leave the promises out.
Updated November 1, 2026