
Which photos work and the four pickers cover the general rules; this page is the restaurant case.
The first photo is what the ad is about. The room or the shopfront first when the draw is the place: the reading files it as a store / property, keeps your actual interior or sign, removes the people, and sets the ad inside it. The dish first when the draw is the food: it is cleaned up into a product shot and the ad is built around it. Add the other as the second photo and both appear.

Room: stand at the door and shoot the whole space in daylight; include the sign if the name matters. Dish: fill the frame, top-down or three-quarter, on the table you actually serve it on. Customers and staff in the room photo are fine — the composer says People will be removed. A menu photo is not a good first image; it reads as text.
Mouth-watering close-ups for the food: heat, pour, the first cut, the bite. A day in the life for the place: a couple at a window table, a family, the evening rush. Warm for a family restaurant; Minimal for a fine-dining plate; Funny for a street-food stall with a personality.
Fifteen seconds: one dish, one idea. Thirty: the room, then the food. Sixty: a small story — arrival, the meal, the goodbye. Portrait for feeds and stories; landscape for a website or a screen in the window.
Type what it is and who it is for: our family-run Sichuan restaurant, for people who like it spicy. It tells the reading this is a place, not a product, and gives the script its angle. Skip health claims and superlatives; they are removed anyway.
The name on your sign is read and printed as the brand; the product name is what you confirmed in the dialog. Add a tagline and a call to action — Book a table, Order on the app. The name is delivered here, not on the shots. The end card.
The dishes look like your dishes; the room looks like your room; the diners are a generated cast that fits the place. Lines are spoken in the dialogue language shown in the composer. If a shot is wrong, open it in the editor, change the text, regenerate that shot, and rebuild the final cut. The progress page.
| You are selling | First photo | Vibe | Length |
|---|---|---|---|
| A signature dish | The dish, filling the frame | Mouth-watering close-ups | 15s |
| The place | The room or the shopfront | A day in the life / Warm | 30s |
| Both | The room, then the dish | A day in the life | 30–60s |
| A café’s drink | The drink, poured | Mouth-watering close-ups / Minimal | 15s |
Fine. People are removed and the room is kept; the ad's own cast sits in it.
Yes, when the room is your first photo. It is drawn from your photo, without the people.
Yes. A dish photo is cleaned into a product shot and the ad is built around it.
Not reliably; generated video does not write legible text. The name is delivered on the end card.
Superlatives and health claims are removed from ad scripts. Say what it is and who it is for.
Updated September 26, 2026
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